Moschino mock campaign

Moschino is an Italian luxury fashion house founded in 1983 known for their campy over-the-top designs. For this project I was tasked with coming up with a concept and producing a photoshoot for the campaign. The concept is Moschino: Pool Hours 9-5 this campaign creates irony between the professional styling and the playful photoshoot location. Models are on pool floats answering business calls while playing with beach balls in heels. I used diy techniques to embellish the garments that I thrifted. I cut out shapes of fabric to create the iconic patch skirt from Franco Moschino’s final spring 1994 collection and used fabric paint to create lines in the barcode skirt